Artwork and logos for the promotional merchandise
Wednesday, October 8th, 2008Unique among the promotional merchandise are those items that would carry your art work and logos. Therefore in such cases it is most important to select the appropriate merchandise to carry your artwork or logos. It is also important to have the correct shaped items so that the logos or the artwork you have created to promote your business fit in to them perfectly.
There are some technical aspects to such promotional products
as well. Simply providing the logo or the art work to the manufacturer will not suffice. If you are sending them by mail or electronic sources then they should be in compatible file system that they could download and use easily. Else there may be avoidable delay skyrocketing your expenses on printing on the promotional items. Moreover if your logo or the product is in wrong format it can cause a lot of problems for you as the end product may not be what you really desired it to be.
So the differences between the file types like the vector and raster is important for you. Vector files are better as there is no loss of quality in transit unlike the raster files that becomes patch pretty quickly. Similarly, the standard GIF and JPEG files fall short of the expectation and Vector EPS files stand out in this regard helping your manufacturer to produce the best of the business gifts for you.